Display Advertising Manager

| Boston

Our Opportunity:

Chewy is looking for a Display Advertising Manager to support our digital marketing efforts. This role’s primary focus is to create scalable display programs that leverage marketing technologies such as demand-side platforms, advanced behavioral targeting and dynamic creative generation. The role also includes campaign set-up, day-to-day management, and tracking of campaign/channel performance.

The ideal candidate is detail-oriented, analytical, creative, and thrives in a fast-paced environment. This role sits within our high-performing, metrics-driven customer acquisition team that works collaboratively on strategies to drive channel growth. We are looking for someone who is equally passionate about marketing technology, data analysis and direct marketing to expand our display advertising efforts.

What You’ll do:

  • Build successful display advertising acquisition campaigns from the ground up, including the configuration of audiences by leveraging website behavior and CRM data
  • Analyze campaign performance, identify trends and suggest opportunities for improvement as well as provide daily performance checks
  • Optimize campaigns and adjust bids based on direct response measurement for new customer acquisition
  • Structure A/B tests around creatives, audiences and bid strategies
  • Work with Engineering team to troubleshoot any technical bugs or issues with campaigns, as needed
  • Juggle multiple projects and prioritize time while working in a dynamic, fast-paced, and growing organization
  • Experience in fraud management and identification activities
  • Manage product/data feeds associated with paid media, ensuring their accuracy

What You’ll Need:

  • 5+ years of experience in Display Marketing
  • Hands-on analytical background and proficiency in Google Analytics
  • Bachelor's degree in business, statistics, economics, mathematics, finance or related field
  • Strong proficiency in media optimization, including attribution, retargeting, and testing
  • Experience with display platforms including ad servers, exchanges, RTB bidders, DSPs, DMPs
  • Client-side experience, managing large-scale display advertising campaigns
  • Strong understanding of bidding algorithms
  • Candidate must be able to effectively adapt to real-time data and information
  • Intermediate to Advanced Excel skills and comfortable with data/analytics with interest in learning more (e.g., Excel, SQL, etc.)
  • Position may require travel

Bonus:

  • Knowledge of SQL
  • Experience with multi-channel attribution
Read Full Job Description

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • ScalaLanguages
    • jQueryLibraries
    • VueJSLibraries
    • Node.jsFrameworks
    • SpringFrameworks
    • GRPCFrameworks
    • Microsoft SQL ServerDatabases
    • MySQLDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • VerticaDatabases
    • AerospikeDatabases
    • Google AnalyticsAnalytics
    • BalsamiqDesign
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • UXPinDesign
    • ConfluenceManagement
    • JIRAManagement
    • dotCMSCMS

Location

Located in the Fort Point neighborhood, home to many of Boston's hip and upcoming restaurants along with emerging technology companies.
343 Congress Street, Boston, MA 02110

Insider's spotlight

What projects are you most most excited about?

Our team loves working on new app features that are requested by our customers! We get the most excited when our app users send us a request and then that idea comes to life in the next app update. We take our customer’s feedback very seriously!

Eliza

Mobile Product Manager

How has your career grown since starting at the company?

Chewy gives a significant amount of freedom and autonomy to do your best work. I am able to pursue the most important objectives, and work that I really enjoy. It’s an amazing feeling to see your hard work pay off immediately and have a positive impact on the team—and something that makes life at Chewy really unique!

Rich

Human Resources Business Partner

Aside from the standard 1x1s and team meetings: 24/7 via text, email, chat, voice and during business hours by walking around the office engaging in conversation, listening to current challenges and proposed solutions.

Mike

VP, Software Engineering

What makes someone successful on my team is a person who is passionate about technology and has the ability to adapt on the fly. As an engineer you must make data driven decisions to deliver solutions that meet today's needs but be flexible enough to change in the future should we need to pivot.

Paul

Director, IT Operations

Perks of working here

401(K)
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Dental Benefits
Flex Work Hours
Happy Hours
Health Benefits
Pet-Friendly Office
Some Meals Provided
Stocked Kitchen
Unlimited Vacation
Vision Benefits
Volunteering Opportunities
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