Senior Manager, New Channel Advertising

| Boston

Our Opportunity:

Chewy is seeking a highly motivated, goal-oriented and analytical marketing leader to join our exciting and fast paced company in Dania Beach, FL. Our team is growing and if you are equally passionate about data analysis, digital marketing, e-commerce, and career growth, an opportunity at Chewy may be a great match! As Senior Manager of New Channel Advertising, your charter is to experiment with new advertising opportunities that Chewy has not yet utilized (e.g. Tumblr, Reddit, Messaging apps). You will determine the plan of experimentation as well as success criteria and own the advertising experiments end to end. From these opportunities, you will select the most scalable channels, and turn these into new sources of consistent customer acquisition by defining the plan for automation of these channels’ marketing campaigns. You move fast, are able to quickly run and analyze experiments, and make decisions that result into growth. You have the right balance of marketing and technology experience, as well as business judgment and technical aptitude.

What you’ll do:

  • Assess new marketing opportunities for Chewy, prioritize, and create / maintain scorecards of advertising platforms.
  • Own partner management and negotiations with advertising networks.
  • Design and execute rapid but well-structured marketing experiments, in order to evaluate the potential of advertising platforms.
  • Determine technical integrations of newfound advertising opportunities and work together with product management and engineering to create scale.
  • Own budgeting, forecasting, and analysis for new network experimentation.

What you’ll need:

  • Bachelor's degree or higher in Economics, Computer Science, Finance, Mathematics, or a related discipline.
  • 5+ of experience in technology-driven digital marketing.
  • Extensive knowledge of analytics/reporting tools and methodologies (e.g. Google Analytics, Adobe Analytics, etc.) and the ability to analyze large datasets to gain insights and ability to drive business decisions.
  • Extensive experience with A/B and multivariate testing.
  • Able to effectively work together with marketers, product managers and engineers alike.
  • Candidate must be organized, driven, and exhibit critical thinking skills.
  • Candidate must have an entrepreneurial and self-starting mentality and be able to deal with ambiguity.
  • Position may require travel

Bonus:

  • Experience in working with digital marketing channels in an ecommerce environment.
  • Knowledge of SQL
  • Knowledge of / experience with multi-channel and cross-channel attribution.
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • ScalaLanguages
    • jQueryLibraries
    • VueJSLibraries
    • Node.jsFrameworks
    • SpringFrameworks
    • GRPCFrameworks
    • Microsoft SQL ServerDatabases
    • MySQLDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • VerticaDatabases
    • AerospikeDatabases
    • Google AnalyticsAnalytics
    • BalsamiqDesign
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • UXPinDesign
    • ConfluenceManagement
    • JIRAManagement
    • dotCMSCMS

Location

Located in the Fort Point neighborhood, home to many of Boston's hip and upcoming restaurants along with emerging technology companies.
343 Congress Street, Boston, MA 02110

Insider's spotlight

What projects are you most most excited about?

Our team loves working on new app features that are requested by our customers! We get the most excited when our app users send us a request and then that idea comes to life in the next app update. We take our customer’s feedback very seriously!

Eliza

Mobile Product Manager

How has your career grown since starting at the company?

Chewy gives a significant amount of freedom and autonomy to do your best work. I am able to pursue the most important objectives, and work that I really enjoy. It’s an amazing feeling to see your hard work pay off immediately and have a positive impact on the team—and something that makes life at Chewy really unique!

Rich

Human Resources Business Partner

Aside from the standard 1x1s and team meetings: 24/7 via text, email, chat, voice and during business hours by walking around the office engaging in conversation, listening to current challenges and proposed solutions.

Mike

VP, Software Engineering

What makes someone successful on my team is a person who is passionate about technology and has the ability to adapt on the fly. As an engineer you must make data driven decisions to deliver solutions that meet today's needs but be flexible enough to change in the future should we need to pivot.

Paul

Director, IT Operations

Perks of working here

401(K)
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Dental Benefits
Flex Work Hours
Happy Hours
Health Benefits
Pet-Friendly Office
Some Meals Provided
Stocked Kitchen
Unlimited Vacation
Vision Benefits
Volunteering Opportunities
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