Senior Partner Marketing Manager

| Greater Boston Area
IT and Business leaders have a problem: the imbalance between the business’ application requirements and IT’s ability to meet their needs is so great they have to take a different approach. They must collaborate. They must be agile. They must empower the business to participate in its own rescue. Said differently, they need help transforming their enterprise into a high-performance provider of solutions, and Mendix has the people, domain expertise and technology platform to bring the groups together for success.
Do you consider yourself a technologist at heart, who thrives on creating connections and driving value & innovation to customers? Are you maniacally focused on helping customers achieve meaningful business outcomes through technology? Are you best of breed? If you've answered yes to these questions, come join us!
Mendix provides a platform and approach that helps enterprises innovate and digitally transform their businesses and industries. Nearly 4,000 organizations worldwide, including KLM, Medtronic, Merck, and Philips, rely on Mendix to build web and mobile applications to delight their customers and empower their employees. 
While we live on different continents and work on different things, we are one team with a shared mission and set of values. We are passionate and strive for new heights, professionally and personally.
Mendix has a great opportunity for you to join the growing North America marketing team based in Boston, MA. The ideal candidate has an entrepreneurial spirit and is a self-directed, seasoned professional who has experience managing and growing relationships with partners and is passionate about owning the full cycle of partner marketing from strategic planning to execution to empower our partners to run and grow their business. 

As the Partner Marketing Leader, you'll be responsible for:

  • Generating awareness and adoption of Mendix among our partners across North America. 
  • Building and implementing a programmatic partner marketing strategy working closely with the Mendix partner sales organization. 
  • Helping partners to build and grow their Mendix business by defining and driving regional partner marketing programs with and through selected partners. 
  • Managing co-marketing budgets and funds. 
  • Driving marketing campaigns to help build pipeline for net new business and aligned with objectives from the partner business plans at scale. 
  • Driving mechanisms and metrics to measure outcome of campaigns. 
  • Organizing partner meetings and events to enable partners with training, brand consistency for messaging and assets, as well as build strong relationships. 
  • Creating joint PR and content opportunities such as customer success stories to showcase best practices and to demonstrate strong partner relationships. 
  • Representing partner marketing in North America or global campaigns and take ownership of the partner component of the campaign. 

You'll work closely with:

  • Portfolio of selected partners: VARs, SI’s and Alliances
  • Local partner sales teams across North America
  • PR agencies and Mendix PR and content teams

To be successful, you'll need to have

  • Minimum 8 years of experience in B2B partner marketing with technology companies; 
  • Demonstrated success in B2B partner marketing management, developing marketing strategy, driving marketing campaigns and event management from start to finish with clear objectives, outcome and follow-up; 
  • Experience in measuring and improving the ROI of marketing investments and driving successful campaigns through an indirect business model leveraging partners; 
  • Experience of operating and collaborating in a fast-paced, cross-functional global organization; 
  • Ability to manage time and juggle multiple priorities to execute high quality deliverables; 
  • Excellent interpersonal communication written and verbal; 
  • Proven knowledge of industry tools preferred, such as SalesForce.com and Marketo; 
  • Account based marketing tools experience a plus 
  • Willingness to travel and ability to work independently and autonomously. 
  • A Bachelor's degree
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Technology we use

  • Engineering
    • JavaLanguages
    • JavascriptLanguages
    • ScalaLanguages
    • MendixLanguages
    • SAPLanguages
    • AWSLanguages
    • ReactLibraries
    • Backbone.jsFrameworks
    • BootstrapFrameworks
    • PostgreSQLDatabases

Location

We are located in Fort Point area where you are walking distance to lots of new restaurants, coffee shops, bars and a brewery nearby!

An Insider's view of Mendix

What’s the vibe like in the office?

The Mendix office has a true “buzz” – lots of collaboration between teams, an excited energy of everyone working towards the collective mission, and a lot of fun and laughter, which helps us get the best out of the team. Everyone brings their whole self to work.

Kristen Roffi

Director, Business Development Group

How has your career grown since starting at the company?

As the first US employee of Mendix back in 2008, I started our Boston office with Derek Roos and have held every sales role since then. After we signed our first US client in 2008, I became a commercial account executive, and then led our Global Inside sales team until 2015. For the past 2 years I have focused on our most Strategic accounts.

Vincent De La Mar

Strategic Accounts Director

What is your vision for the company?

We founded Mendix with a mission to create a whole new way for organizations to bridge the gap between Business and IT. We pioneered the Low Code Application Development space and aim to be the long-term market- and innovation leader in a strategic, multi-billion-dollar software category.

Derek Roos

CEO and Founder

What makes someone successful on your team?

My team is a good mix of technical aptitude, sales acumen, and drive to move the company forward. The people on my team that are most successful are those that have a nonstop desire to learn more, build strong relationships with our customers, and want to share in the growth and successes of the broader team! One team, one dream!

Marshall Worster

Sr. Director Solution Architecture

What are Mendix Perks + Benefits

Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Retirement & Stock Options Benefits
401(K) Matching
Company Equity
Child Care & Parental Leave Benefits
Flexible Work Schedule
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Professional Development Benefits
Job Training & Conferences

Additional Perks + Benefits

At Mendix, we are passionate about technology and the emerging Platform as a Service space. We live and breathe fun, teamwork and innovation and are striving to make a game changing impact to the industry. Our downtown location is in the booming seaport innovation district. Our open space office environment is full of light, "family style" office lunches each Wednesday and Friday and our weekly "VrijMiBo" or happy hour where our awesome CEO Derek often joins in a friendly game of office hoops. We give stock options to all employees. Come see what we're about and join the PaaS revolution!

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